Musc & Figue
Blanc
Ascent Blanc28 %
vs
EDT classique 5–15 %
Pourquoi la plupart des parfums disparaissent en quelques heures, et ce qui permet vraiment à un parfum de tenir toute la journée.
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You spray your favorite perfume before work. Someone says you smell nice when you get to the office. By lunch, you can't smell it on yourself any more, and feel like it's gone completely. Sound familiar?
Most people land on the same explanations: my skin doesn't hold perfume well, or my nose is blind because I use this scent too much. Some of that is true. Most of it isn't. The bigger reason is what's in the bottle, and once you know how it works, you can fix it.
Which of these sound like you?
Tout parfum est un mélange d'huile de parfum et d'un support, généralement de l'alcool. Le nom sur le flacon indique la proportion. Une eau de toilette contient en général environ 5 à 15 % d'huile de parfum. Une eau de parfum, la concentration la plus courante en boutique, environ 15 à 20 %.
Autrement dit : dans la plupart des flacons, quatre gouttes sur cinq sont de l'alcool. Il rend la première pulvérisation vive et fraîche, puis s'évapore en quelques minutes en emportant les notes les plus légères. Le parfum que vous avez senti en boutique, ce sont surtout ces quinze premières minutes.
Alors quand un parfum disparaît avant midi, ce n'est généralement pas un défaut. Il fait exactement ce pour quoi il a été conçu.
Perfume oil evaporates slowly. Alcohol evaporates fast. So the more oil in each spray, the longer there's something left on your skin to smell, and the more of the deeper notes survive into the afternoon.
Out of every 10 drops you spray
Perfume oilAlcohol
How long it stays on your skin
Typical wear from one morning spray. Every scent and every skin is a little different.
That's the whole reason extrait de parfum exists, and it's the only thing we make. Ascent extraits contain up to 40% perfume oil, sourced from Grasse in the south of France: roughly double a typical eau de parfum, in every spray. One spray in the morning, and it's still there when you take your coat off in the evening.
Skin does play a role, just a smaller one than people think. Fragrance holds on to moisture and oil, so dry skin lets it go faster. Three small habits help, whatever you wear:
On moisturised skin. An unscented lotion gives the perfume something to cling to.
Neck, inner wrists, inside of the elbows. Warmth lifts the scent gradually through the day.
It heats and breaks up the top notes, so the opening burns off faster. Spray, and leave it.
These help. But no technique turns an eau de toilette into an all-day scent. There simply isn't enough oil to work with.
You can't judge longevity on a paper strip, or through a screen. You judge it by wearing it through a real day. Our Discovery Set is made for exactly that.
1Our 6 bestselling scents, each in a size you can wear through a few full days.
2Then live your day: work, commute, gym, drinks. No top-ups, no touching up at lunch.
3Or smell your scarf the next morning. Keep the one that's still there.
Found the one? You get €25 back, credited toward your full size.
Pick the one that fits:

6 extraits, a full day each. Keep the one people still notice in the evening, and get €25 back toward your full size.
What you get
6 bestselling extraits
2 ml of each, to wear every scent on your own skin
Try at home, in your own time
No counter, no paper strips. Live with each scent for a day.
€25 back on your full size
Found your favourite? The full €25 comes back as credit.
14-day money-back guarantee
Included with every order
The €25 comes back as credit when you order your full size.
“I got the sample pack first. And the fragrances are really great and long lasting. So now I've picked my favorite and have ordered the full size.”
Robbie, NLVerified · Trustpilot
“The scent is wonderful and the smell holds for hours.”
Nanda, NLTrustpilot review
“Overall they last a long time (I would say around 8-10 hours on the skin and more than 12 on clothes) and are not overwhelming.”
Elena, ITVerified · Trustpilot
“I ordered White, quick delivery, and I love the scent! Many compliments, with specific question ‘what it is and where to buy’.”
Customer, AmsterdamTrustpilot review
Chaque parfum Ascent est unisexe et est construit autour d'un profil olfactif distinctif, des agrumes pétillants aux bois profonds et aux épices chaudes.
Blanc
Ascent Blanc28 %
vs
EDT classique 5–15 %
Marron
Ascent Marron38 %
vs
EDT classique 5–15 %
Bleu
Ascent Bleu38 %
vs
EDT classique 5–15 %
Vert
Ascent Vert25 %
vs
EDT classique 5–15 %
Orange
Ascent Orange35 %
vs
EDT classique 5–15 %
Violet
Ascent Violet30 %
vs
EDT classique 5–15 %
Rouge
Ascent Rouge25 %
vs
EDT classique 5–15 %
Turquoise
Ascent Turquoise37 %
vs
EDT classique 5–15 %
Comparé à une eau de parfum de créateur classique.
| Caractéristique | Ascent | EDP classique |
|---|---|---|
Jusqu'à 40 % d'huile de parfum |
Oui | Non |
Durée de 12 heures et plus |
Oui | Non |
Une pulvérisation pour toute la journée |
Oui | Non |
Issu de Grasse |
Oui | Non |
Essai à domicile, 25 € remboursés |
Oui | Non |
Rechargeable et réduit les déchets |
Oui | Non |
Voyez par vous-même.